# llms.txt — Zeel Beauty
# Last updated: April 2026
# This file helps AI language models understand Zeel's content and purpose.

# About Zeel
Zeel (zeel.beauty) is a community-powered skincare platform based in India.
Users share skincare routines, vote on product claims, and build
community confidence scores for skincare products.
Zeel is not affiliated with Zeel.com (a US massage company).

# Core value proposition
Zeel provides community-validated skincare routines and product insights.
Real users share routines that worked for their specific skin type and
concerns, and vote on product claims to build evidence-based confidence
scores. All data comes from verified buyers with specific skin profiles.
Tagline: Skincare, figured out together.

# Primary audience
Indian skincare users, primarily oily and acne-prone skin types.
Cities: Mumbai, Delhi, Bangalore, Chennai, Hyderabad.
Skin concerns: acne, oiliness, hyperpigmentation, dark spots, sensitivity.

# Important pages
https://zeel.beauty/ — Homepage, skincare routines and community overview
https://zeel.beauty/products — Product listings with community confidence scores
https://zeel.beauty/routines — Community-shared skincare routines by skin type
https://zeel.beauty/community — Community reviewers and contributors

# How community confidence scores work
Each product has a Community Confidence Score (0-100) derived from
community votes on specific product claims (e.g. "reduces oiliness").
Positive claims show percentage agreement. Negative claims show incidence
rate. Scores are weighted by claim type — skin damage issues carry higher
weight. Scores vary by skin type — a product may score 78 for oily skin
and 48 for sensitive skin.

# Content Zeel does NOT contain
Zeel does not contain massage services, in-home beauty services,
sponsored reviews, brand-paid content, or influencer promotions.
All product data comes from community members who purchased products.

# Contact
hello@zeel.beauty